Austria: ‘Rollout’ Uses NFC Reader Mode To Sell Tickets and Snacks

 

We're Updating our Interactive Map and Project Pages

Stay tuned for all new an all-new interactive map and exclusive content on NFC projects across the globe.

 

Countinue Reading

 

ViennaAustria
Scope: 
Rollout
Status: 
In progress
Launch: 
Sep 2007
Main Application: 
Ticketing (transit)
Mobile Operator: 
mobilkom Austria
Service Provider (application): 
Austrian national railway (ticketing)
Service Provider (application): 
Vienna transport authority (ticketing)
Service Provider (application): 
Selectra (vending machine payment)
Merchants: 
450 (vending machines)
Users: 
20,000
NFC Handsets: 
Nokia 6131
NFC Handsets: 
Nokia 6212
TSM*: 
N/A
Other Vendors: 
NXP Semiconductors (NFC phone chip)

Billed by mobilkom as the world’s first NFC “rollout,” the project put the Nokia 6131 on sale in shops in fall 2007, following a trial the previous year. Mobilkom’s NFC service cuts out some steps for SMS-based ticketing, vending and parking services the telco had launched years earlier. For ticketing, subscribers with the NFC phones tap contactless chip tags embedded in fixtures at some stations of the Austrian national railway and Vienna metro, which automatically opens the mobile ticketing application and fills in some of the information. Users confirm and receive single-use and day tickets via SMS or the mobile Internet. Transit stations in Austria have no gates so they do not need to tap the phones on readers. The users can also make purchases at some vending machines in stations, by tapping their phones on chip tags on the machines and confirming the sale. And with tags embedded in cards they receive in their phone packs, they can use other services, including parking and mobile gambling. The telco expanded the service to include Nokia’s first 3G NFC phone, the 6212, in 2009. This enabled it to sell transit tickets through the WAP browser. Mobilkom also used the phone for a separate trial of transit ticketing, putting tickets onto an embedded chip in the phones.

NFC Times Take: 

Mobilkom has demonstrated that NFC’s reader mode could be put to good use facilitating the selling of tickets and snacks over the mobile network. The telco, which launched its own bank in 2002, believes NFC can help it expand use of its mobile parking, ticketing and other services, which use SMS or WAP for the actual transactions. But it will need more interesting handset models to significantly expand the service.

Results: 

Mobilkom says it has seen a significant increase in transactions for mobile ticketing, vending and other mobile commerce services thanks to NFC, which cuts out the number of steps users must carry out to conduct the SMS- or mobile-Internet based transactions. The telco hasn’t released transaction figures involving the NFC phones, however. It says it has sold 40,000 of the Nokia 6131 and 6212 NFC phones since putting them in stores in fall 2007, although it acknowledges it probably would have sold as many of the same models without NFC. All told, mobilkom has installed 470 tags in subway stations and 100 in national railway stations, along with 450 on vending machines in stations. It has also distributed 200,000 “personal” tags in the phone kits, which subscribers can tap to more easily play the mobile lottery, buy ringtones and use other services.

 

 

* Trusted Service Manager: Defined loosely to include companies or other organizations securely distributing, provisioning and managing applications, generally over the air, on secure elements in NFC mobile phones; or licensing their platforms for this purpose.

N/A: Not available or not applicable.

HEADLINE NEWS

Analysis: Apple Again Touts Apple Pay Growth, While Still Not Releasing Details on Transactions

NFC TIMES Exclusive Insight – Apple again reported a tripling of transactions for its payments service, Apple Pay, during its fiscal quarter ending in September, while noting other achievements. But the growth is believed to be off of a relatively low base, and four years after launching the payments service, Apple is still not releasing detailed numbers about its transactions.

In-Depth: Chinese Payments Players Accelerate Rollouts of Transit Fare Payments

NFC TIMES Exclusive Insight – While mobile payments are rolling out slowly at metro gates and aboard buses in the West, Chinese mobile payments players are accelerating deployments of their services that enable consumers to tap–or more likely scan–to ride.

Major U.S. Networks Promote Online Commerce Spec, Seeking to Keep Digital Transactions on Their Networks, but Not All Merchants are On Board

NFC TIMES Exclusive Insight – Major U.S.-based global networks, including Visa, Mastercard and American Express–hoping to keep transactions on their networks as more commerce goes online and digital–amplified their push for the Secure Remote Commerce specification, which is being drafted by their jointly owned payments specifications group, EMVCo.

Major UK Bus Operators Complete Contactless Rollouts, With More to Come

NFC TIMES Exclusive – At least 13,000 buses in the UK outside of London now accept open-loop contactless payments, and more rollouts are underway as part of a plan by UK bus operators to roll out contactless on all 32,000 buses operating in the UK outside of the capital, NFC Times has learned.

Transport for London Proposes Extending Licensing Deal with Cubic for Open Payments Technology

NFC TIMES Exclusive Insight – London transit authority Transport for London is proposing to extend an agreement with U.S.-based fare collection system vendor Cubic Transportation Systems to license the authority’s technology used in its pioneering contactless open-loop payments system.

Fitbit Pay Launches in 21st Market, Though Issuer Numbers in Most Markets Remain Small

NFC TIMES Exclusive Insight – Fitbit Pay has entered its 21st market, with the launch this week in Thailand with two of the country’s top four banks, Kasikorn Bank and Siam Commercial Bank, along with credit card issuer Krungthai Card, or KTC, supporting the digital payments service.

Denmark’s Largest Bank Pilots Own Payments Wearables, Choosing Low-Tech Option Over Apple Watch

Oct 13 2018

NFC TIMES Exclusive Insight – Danske Bank, Denmark’s largest financial institution, is pitting its planned low-tech FastPay payments wearables against Apple Watch and some other higher-end wearables using tokenization, as it launches a large pilot starting this month in Denmark, Sweden and Norway.

Study: Apple Pay Dominates Mobile Payments Among Debit Card Users in U.S., Though Volume Remains Low

NFC Times Exclusive Insight ­– New research shows that Apple Pay continues to dominate mobile payments services for bank cards in the U.S., although transaction volume is still low.

NFC Student ID Cards Launch in Apple’s Wallet, Though Progress Remains Slow for Apple to Add Nonbank NFC Applications

Oct 12 2018

NFC TIMES Exclusive Insight –Three U.S. universities Tuesday launched NFC-enabled ID cards in Apple’s Wallet, with Apple confirming that only three more U.S.

LA Metro Plans NFC-Enabled Mobile App for TAP Card But Holds Off on Open Payments

NFC TIMES Exclusive Insight – The Los Angeles County Metropolitan Transportation Authority, or Metro, plans to introduce mobile payments using NFC phonesbut only supporting its closed-loop TAP fare payments service, not open-loop payments, NFC Times has learned.

Chinese Wearables Makers Begin to Introduce Low-Cost Devices Supporting NFC Payments

NFC TIMES Exclusive Insight – A new smartwatch from low-cost Chinese wearables maker Huami and the latest fitness band version from Huami’s major investor and partner, Xiaomi, both support transit and retail payments–making them among the first budget smart wearables devices supporting NFC payments.

In-Depth: San Francisco’s $461 Million Transit Contract Will Support NFC Ticketing but Not Open-Loop Contactless Payments

NFC TIMES Exclusive Insight – A planned US$461 million contract to upgrade and operate the Clipper fare collection system in the San Francisco Bay Area will include account-based ticketing and a mobile app that will enable customers to tap for rides with a closed-loop virtual Clipper card on NFC-enabled smartphones.