MicroSDs: After Two Years of Trials, Questions Remain About Marketability

Dan Balaban

Bank of America has not yet tipped its hand about how it plans to roll out mobile payment in the U.S., but it is unlikely to use microSD cards–that is, if a recent evaluation of the technology by a bank representative is any guide.

The No. 2 U.S. bank tested contactless microSDs in five U.S. cities in late 2010 and 2011, but in a critique of the project, the bank’s former vice president for mobile application development raised questions about the usability, likely consumer acceptance and costs for rolling out the technology.

Bank of America is one of many banks that have trialed the technology, including four of the top five U.S. banks by assets. (See table below).

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