Topic “Proxama”

UK Issuers Consider Using Trusted Execution Environment with HCE, According to Vendor

NFC Times Exclusive – UK-based vendor Proxama said three issuers in the UK and one in Spain are planning to launch HCE in 2015, and one or more of them are considering using a trusted execution environment, or TEE, to add security to the implementations.

The Push and Pull of Proximity-Marketing Campaigns

By: 
Kiona Smith-Strickland

NFC Times Exclusive: Proximity marketing firms in the U.S. and Europe say that their most successful campaigns see tens of thousands of taps or scans, but amid growing interest in Bluetooth low energy, they say that it is important not to over-use push advertising.

Industry Experts See Different Roles for NFC and BLE

By: 
Kiona Smith-Strickland

NFC Times Exclusive: Despite a widespread belief in some circles that NFC and Bluetooth low energy, or BLE, are in competition, a number of observers say they believe that the two technologies will fill complementary market niches, especially in retail marketing and wearable devices.

Tag Marketing Platforms Gain Momentum as More NFC-Enabled Smartphones Roll Out

By: 
Kiona Smith-Strickland

As NFC-enabled mobile devices reach the market in larger numbers, announcements of commercial-grade NFC-enabled advertising campaigns have also increased, demonstrating that the market for NFC-enabled marketing is beginning to materialize.

NFC Tag Platform Providers: Tags Gaining Ground on QR Codes

While awareness and use of NFC still is substantially behind that of QR codes when it comes to consumers using interactive advertising displays, NFC appears to be gaining ground.

Taxis in Major U.S. Cities to Get NFC-Enabled Video Ads

Riders in 5,000 taxicabs in the U.S. would be able to tap on NFC tags on video advertising screens to download apps, brand information, coupons, maps, music and videos, according to technology suppliers that have equipped the taxis for potential advertising campaigns.

New NFC Tag Campaign Rollouts, Partnerships, May Signal Uptake in UK Market

Several recent announcements indicate that the market for NFC-enabled marketing campaigns in the UK is starting to gather steam.

Clear Channel to Launch Its Permanent NFC Outdoor Advertising Panels in March

Large outdoor media company Clear Channel will commercially launch its NFC-enabled outdoor advertising network in major cities in the UK in March.

Outdoor NFC Campaign Promotes Australian Launch of Zero Dark Thirty

Marketers and distributors of the Australia release of the action movie Zero Dark Thirty are tapping NFC technology to help promote the film. 

London Hackathon Designed to Bring NFC Apps Closer to Market Launch

Organizers of a recent NFC hackathon in London gave “kick-starter” funds to two teams of app developers and handed out other awards, all in an effort to bring the apps closer to a market launch.

HEADLINE NEWS

Aussie Banking Group: Apple Holding Issuers ‘Hostage’ with Its Restrictive NFC Policies

Feb 13 2017

NFC TIMES Exclusive – A spokesman for four major Australian banks battling Apple for access to NFC technology on its iPhones shot back at Apple's latest filing with Australian competition officials, denying that the banks are trying to avoid paying fees to Apple to participate in the payments service, the spokesman told NFC Times.

Netcetera Acquires Longtime NFC Tech Supplier Nexperts, as It Seeks to Expand Multichannel Offer to European Banks

NFC TIMES Exclusive – Switzerland-based payments software company Netcetera acquired longtime NFC technology supplier Nexperts of Austria to deliver a multich

Apple Makes Apple Pay Launch in Taiwan Official; Global Use of Mobile Payments Service Rises

NFC TIMES Exclusive Insight – Two years after launch, Apple says Apple Pay users carried out hundreds of millions of transactions worth billions of dollars during the fourth quarter, Apple CEO Tim Cook told financial analysts Thursday, although Apple still doesn’t release actual transaction figures.

Analysis: Why Rollouts of Payments Wearables Have Gotten Off to Slow Start

NFC TIMES Exclusive – The rollout of payments wearables is hitting a snag, with commercial and technical challenges holding back plans by industry players to enable consumers to buy wristbands, analog watches, rings and other wearables and then load them with their favorite debit and credit cards. (See table, challenge sections, below.)

Case Study: Czech Bank ČSOB Describes First-Mover HCE Launch; Questions Whether Visa and Mastercard are ‘Partners or Competitors’

NFC TIMES Exclusive – ČSOB, the Czech Republic’s No. 2 bank, faced challenges in launching the country’s first HCE-based wallet last year.

Analysis: Trends to Watch This Year in Tokenization, HCE, ‘Pays’ Wallets, Wearables and More

NFC Times Exclusive – The coming year will see the major networks continuing to dominate tokenization, even though at least a few more domestic payments schemes will begin tokenizing cards.

Major Taiwanese Banks Prepare for Launch of Apple Pay

NFC Times Exclusive –  At least six of Taiwan’s largest card issuers are lined up to participate in Apple Pay when it launches on the island nation, expected before the end of the first quarter, NFC Times has learned.

Analysis: STMicroelectronics Seeks to Stay Competitive in Payments Wearables Market with Provisioning Partnership

Jan 14 2017

NFC Times Exclusive Insight Chip maker STMicroelectronics has been gearing up to make a play for the payments wearables market, an initiative punctuated by its announcement last week that it is working with Germany-based Giesecke & Devrient and payments wearables technology start-up FitPay to streamline provisioning of card credentials on its embedded chips.

Deutsche Telekom Casts Doubt on Future of NFC SIMs, as It Quietly Closes Wallet in Germany

NFC Times Exclusive Insight – Deutsche Telekom, one of the most important backers of SIM-based NFC through the years, now questions whether the technology could ever become a standard, as it quietly withdrew its little-used SIM-based NFC mobile wallet from the German market last week after more than two years.

Top 10 Misses: Wallet Take-Up, Bank Recruitment, Payments Wearables Rollouts Led List of Disappointments in Past Year

Jan 5 2017

NFC Times Exclusive – The rollout of digital payments, including services using NFC technology, are undoubtedly making progress, especially compared with just a few years ago.

More Chinese Smartphone Makers Enable NFC Transit Ticketing

NFC Times Exclusive – More Chinese OEMs have launched support for NFC transit ticketing, following earlier launches by Xiaomi and Huawei, NFC Times has learned, with at least five more device makers enabling service in one to two Chinese cities, or planning to do so.

Moscow Commuter Line Supports Open-Loop Fare Collection; Promotes Payments by Apple Pay

NFC Times Exclusive Insight - All stations on Moscow’s new commuter rail line, the Moscow Central Circle, or MCC, and some Moscow Metro stations linked with the new line, accept open-loop payments, including with Apple Pay, the Russian transit authority confirmed to NFC Times, adding that the authority is looking forward to accepting a range of other NFC-enabled wallets, including Samsung Pay.